About Dorset Fishing Rods (DFR)

custom fishing rods built in Dorchester, Dorset, England.

We provide a professional service to anglers for custom rod building of high quality specifications to meet your requirements.

At DFR we specialise in Lure fishing rods, but other custom rods are available.

Your custom fishing rod will be an individual handcrafted fishing rod. It will be fitted to your individual measurements and requirements. I pride myself on my ability to offer you a personal service of the highest standard. Your satisfaction with your finished rod is my priority. At Dorset Fishing Rods we see quality as our priority, not quantity. Working together we will advise on blanks to guides. Only top branded quality rod blanks are used to build rods from Dorset Fishing Rods. I can source blanks from all major manufacturers. Only top quality guides, threads, & finishes are used in our workshop. Personalise your rod with your thread colours & designs.

Rods can be built to traditional designs with guides and seats that last the test of time or with the new metallics and bright bold designs from around the world.


Dorset Fishing Rods can custom build you:

Saltwater Lure Rods, Bass Lure Rods, Beachcasters, Hard Rock Lure Rods – HRF, Light Rock Lure Rods – LRF and Freshwater Lure Rods.

If the rod you require is not in the list above please contact us and we will endeavour to source a blank for your needs.